Costume Box - Fancy Dressed

Launched in 2007, Costume Box has grown to provide the biggest selection of costumes, wigs, masks, party supplies and themed fancy dress online in Australia.


credit cards being waved in the air

a merchant offering that is the best value solution with optimum functionality (and simpler payments)

Costume Box was using PayPal when they encountered significant functionality issues with their existing platform, which made them shop around for an alternative provider.

CostumeBox wanted all their customers to stay on their website pages when they purchased from them.

They were impressed with the eWAY’s Transparent Redirect - which allows their customers to remain on a CostumeBox branded web page to complete their transaction.

“This has been very important to our business success! Our customers need to be able to pay us efficiently; any difficulties at checkout and the customer will abandon their shopping cart, impacting negatively on our conversion rates and revenue”, continues Roma.

Having the eWAY Transparent Redirect product working for CostumeBox has also meant that it has increased security and stopped storing their customers credit card data, a common concern for online businesses. They were happy to work with eWAY as a PCI-DSS Tier 1 compliant payment services provider.

Customer credit card data bypasses CostumeBox’s servers altogether, with eWAY managing the secure processing of the data without CostumeBox having to touch the card data at all.

Roma adds, “The eWAY team have very good Sales support. The technical Support is very good too, but I’ve not needed them so far. Everyone is so flexible and responsive”.

eWAY offered the best value solution with optimum functionality.

Here’s What Makes It Work

Every eWAY customer has unique needs and priorities. For Costume Box the ability to maintain their brand presence for the customer at every step of the process was crucial to stopping any cart abandonment and reinforcing Costume Box in a highly competitive market.


Having a 24/7 available, friendly and approachable team in eWAY has also been of utmost importance to CostumeBox. As their business grows they know their partners in eCommerce, eWAY, are there every step of the way.


Costume Box was an existing PayPal user and wanted to ensure that the swap to eWAY was seamless for both Costume Box employees and customers.


Using eWAY's Transparent Redirect at CostumeBox has provided an increased level of security as they've stopped storing credit card data, which is a common concern for online businesses. Card data bypasses CostumeBox’s servers, with eWAY managing the secure and fast processing.


Costume Box found that the reporting, analysis and reconciliation capability in MYeWAY allowed them to spend less time doing administrative work and led to a better managed business.